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College of Health Sciences

Sport Management

Prepare for a career in the sports industry with hands-on study in sport marketing, event management, finance, analytics, leadership, esports, and revenue generation. Build the communication, management, and problem-solving skills needed to succeed in sport organizations.

Related programs
Degree
  • Bachelor of Science
Location
  • Huntsville
Type of Instruction
  • Face to Face
Length

4 Years

Lead in Sport Management

Prepare for a career in the growing sports industry through hands-on study of sport marketing, event management, finance, analytics, leadership, esports and revenue generation. Build the communication, management and problem-solving skills employers value across sport organizations.

  • Build Sport Business Skills

    ​​Study the business side of sports through courses in sport marketing, finance, economics, revenue generation, analytics, entrepreneurship and administration. Develop the knowledge to help organizations operate effectively and make strategic decisions.

  • Explore Sport Careers

    Explore career paths across interscholastic, intercollegiate, community and professional sports, as well as esports. Coursework in event management, sport law, psychology, communication and leadership prepares you to work with athletes, staff, sponsors, media and consumers.

  • Turn Skills Into Opportunity

    Develop marketable skills in communication, organization, critical thinking and problem-solving while learning to address complex issues facing sport managers. Choose a minor in business, marketing, entrepreneurship, communication, psychology, economics or data science to complement your degree.

     

Find your future career

Prepare for careers across the sports industry, including professional and collegiate athletics, sport marketing, event management, sponsorships, finance, esports, facility management, community sports, and sport entrepreneurship.

​​Faculty Invested in You​

​​Sam Houston State University faculty bring a wealth of experience to the classroom. The professors who will guide you through your degree path are supportive, collaborative and dedicated to your success.​

Become a Bearkat

Ready to learn how SHSU can help you or to start your application today? Our team is here to help. Call 936-339-0148