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Admin & Service Departments

Keeping Content Unique

Keeping content fresh and accurate is a core part of SHSU's web strategy. One of the easiest ways to do that is to ensure all content stays within its proper scope and is not repeated across multiple pages.

To support this, each department, college, and division should only publish content unique to their area. Content that belongs to another area of the website should be linked to, not recreated.

The primary audience for the SHSU website is prospective students. The website also serves the broader SHSU community: alumni, supporters, and the general public. Content intended for current students, faculty, and staff should be moved to the SHSU intranet unless required to be public.

Required Pages

Every department, college, or division represented on the SHSU website must have an overview page and a staff/faculty directory page.

Overview Page (Home/index)

Required File Name: index (e.g., criminal-justice/index)

This page serves as the front door to the department's subsite. It should include a brief description of the department's value to prospective students and/or supporters. All overview pages must end with a Contact component containing current department contact information. 

People Page (Staff/Faculty Directory)

Required File Name: people (e.g., criminal-justice/people)

Use the Directory Block component to list all personnel in the department. Do not build manual or custom personnel lists outside of this component.

Optional Content or Pages

All additional content on the department website should easily fit into one of the following categories and match the description for that category. If the content does not fit the category description, please reach out to IMC for advisement.

  • Use the Events component to display all events.
  • All events must be published in Localist.
  • Use this page for events that require more information than Localist can accommodate, such as speaker bios or session schedules.
  • The event must still exist in Localist, and the Localist event must include a link to this details page.

Tell people about the unique facilities available to them, such as specialized public spaces, specialized equipment, or meeting rooms.

  • Share the department's mission and values.
  • This may be a formal mission statement or narrative content that describes the culture students will join.
  • Use the Highlighted News component to feature up to three news stories.
  • Create news articles and student success stories specific to your department.
  • This page is intended for audiences outside the university.
  • Use it to describe public-facing services, programs, or resources the community can access.
  • Example: ongoing teaching resources from the College of Education for K-12 teachers.
  • Publish administrative documents or resources intended for prospective students or the general public.
  • Examples include student handbooks and public room reservation information.
  • Describe resources or services that are specific to the department.
  • For university-wide resources, provide a link rather than recreating that content on your page.

Key Takeaway

To reduce duplicated content across the SHSU website, and to ensure that the information architecture remains intuitive for visitors,  department content is limited to a list of allowable content types.

All content that does not belong to the department should be linked to rather than duplicated. This helps visitors form a mental map of the website and university organization.

Related Guidance

Updated 6/15/26