INSTITUTIONAL GOALS

Sam Houston State University, within the broad institutional directions established in 1991:

(1) have excellent quality academic and ancillary programs;

(2) project a clear and consistent image of its role as quality education and cultural resource;

(3) develop its human, financial, and physical resources; and

(4) have an inclusive, effective, and integrated program of planning and management.

President Bobby K. Marks established four major directions for enhancement through strategic reallocation.
These four directions provide focus to the strategic planning process:

(1) increase the use of technology for delivery of instructional and administrative programs on the Sam Houston State University campus,

(2) improve student retention rates for first-time, full-time, degree-seeking freshmen,

(3) increase gifts and grants to the University, and

(4) broaden the institutional emphasis on international curriculum and activities.