HED 538 COLLOQUIUM IN CONSUMER HEALTH EDUCATION..


The study of consumer goods and services as related to the health of individuals, their family and their community. Marketing principles for health promotion and current health care bioethical issues are addressed.

HED 560 COMMUNICATION THEORY AND PRACTICE FOR COMMUNITY EDUCATORS.


A laboratory experience built around research on motivational concepts as they influence changes, perception, attitudes, values and behavior. Diffusion patterns, group discussion and decision making, and interviewing techniques will be covered. Attention will be given to the selection, use, and evaluation of media, materials, visual aids, press, radio, mass media, etc.