Courses Taught (Fall 2011)
KINE 3378 : ADM KINESIOLOGY & RECREATION (U)
The first half of this course is concerned with the organization and administration of physical education and recreation in the public schools; the second half, with the organization, administration, and business management of a high school athletic program. Prerequisite: 18 hours in Kinesiology. Credit 3.
KINE 5370: Sport Marketing: Theory and Practice
This course covers the essentials of sport marketing which
includes planning, promotions, operations, and market analysis. The
fundamental principles used in the marketing of sport, products,
events, and the importance of service quality will also be examined.
Students will be exposed to the latest research in the field and will
interact with industry professionals.
KINE 5374: Applied Research Methods in Kinesiology and Sport Management
A study is made of research techniques, identification of
problems, research designs and data gathering procedures. Students will
develop a proposal for a research project.