Department of Management and Marketing

BBA in Management | Minor in Management | BBA in Human Resource Management  | BBA in Management Information Systems | Minor in Management Information Systems | BBA in Marketing | Minor in Marketing | Course Descriptions


Chair: Roger D. Abshire    (936) 294-1256  

Faculty: Irfan Ahmed, Jeremy Bellah, Charles Capps, Christopher Cassidy, Jo Ann Duffy, Mike Glissmeyer, Quiannong Gu, Joseph Kavanaugh, Gerald Kohers, Renee Gravois Lee, Kunpeng Li, Juliana Lilly, Sanjay Mehta, John Newbold, Michael Pass, Aneika Simmons, David Taylor, Kathy Utecht, Janis Warner, Pamela Zelbst

Mission

The mission of the Department of Management and Marketing is to advance the mission of the College of Business Administration. The Department’s mission is to furnish students the requisite knowledge and skills to be successful in management, human resource management, management information systems, and marketing, or related careers and to pursue graduate studies. The department is committed to excellence in teaching, intellectual contributions, and service.

Academic Programs

Career Opportunities

The Management program is designed to prepare students for positions and careers requiring leadership and managerial skills. The Marketing program is designed to prepare students to make marketing decisions that facilitate the organization in achieving its objectives. The Human Resource Management program is intended to prepare students to manage an organization’s human resources in an effective and efficient manner. The Management Information Systems curriculum is designed to provide students with the skills necessary to function in entry level information systems positions with a basis for continued career growth. All programs will prepare students for graduate studies.

Student Organizations

  • Association of Information Technology
  • Beta Alpha Psi
  • Society for Human Resource Management

Scholarships

Scholarships are available on a competitive basis for upper-classmen. Students are encouraged to apply for scholarships using the ScholarX program on the Financial Aid website.  The ScholarX program is a single application that will allow the student to apply for most scholarships available on campus whether at the departmental, college, or university-level.  The deadline for applying for College of Business Administration scholarships is February 15. The specific scholarships available in the Department of Management and Marketing vary from year to year and may include:

  • Ed and Daphne Sower Memorial Scholarship (Available to freshmen majoring in Management with a concentration in Operations Management.
  • Helen Cochran Gilliland Scholarship
  • J.E. “Bo” Crews Scholarship
  • K.K Lovell, Jr. Scholarships
  • Paul R. and Emily J. Reed Human Resource Management Scholarship
  • Robert A. Barragan Ethics in Business Management Scholarship

Please see the College of Business Administration section for information on college and university- level scholarships.

University-Specific Requirements

All students are required to complete the University general education requirements (common core) as described in Degree Requirements and Academic Guidelines section in this catalog.  Additionally, all students are required to complete Component Area 1 – Communications (ENG 164 <ENGL 1301> and 165 <1302> ), Component Area 2 – Mathematics (MTH 199 <MATH 1324> for business majors), and four hours from Component Area 3 (Natural Science) before being allowed to register for upper-division (300 <3000>- and 400 <4000>-level) courses.

College-Specific Requirements
General Requirements

General requirements for all majors pursuing the Bachelor of Business Administration degree are as follows:
SHSU Course NumberHours
English 164<ENGL 1301>, 165 <1302> 6 hours
Mathematics 199 <MATH 1324> 3 hours
Laboratory Science 8 hours
Visual and Performing Arts Elective 3 hours
3 hours from ENG 265<ENGL 2331>, 266 <2342>, PHL 261 <PHIL 2361>, 263 <2306> 3 hours
Cultural Studies Elective 3 hours
History 163 <HIST 1301>, 164 <1302> 6 hours
Political Science 261<POLS 2301> and 200 <2000>-level Political Science course 6 hours
ECO 233 <ECON 2302> 3 hours
GBA 180 <BUAD 1305> or CTE 133 <CSTE 1330> 3 hours
Kinesiology 215 <KINE 2115> 1 hour

COM 282 <COMS 2382> or GBA 261 <BUAD 2321> are required for all business majors except for Banking & Financial Institutions and Finance.

Foundation Knowledge for Business

Each program of study pursuant to the Bachelor of Business Administration degree includes the following Core Courses for the Foundation Knowledge for Business. Additional course requirements are outlined by specific departments.

Core Courses (45 semester hours)
SHSU Course NumberHours
Accounting
ACC 231 <ACCT 2301> , 232 <2302>
6 hours
Economics
ECO 233 <ECON 2302>, 234 <2301> and
one advanced course in ECO <ECON>
9 hours
Business Legal Environment
GBA 281 <BUAD 2301>
3 hours
Business Statistics
BAN 232 <BANA 2372>, 363 <3363>
6 hours
Business Finance
FIN 367 <FINC 3320>
3 hours
Marketing
MKT 371 <MKTG 3310>
3 hours
Management
MGT 380 <MGMT 3310>, 475 <4370>, 476 <4390>
9 hours
Business Communications
GBA 389 <BUAD 3335>
3 hours
Management Information Systems
MIS 388 <MGIS 3310>
3 hours

Minimum GPA Requirements to Earn a BBA Degree
Students must achieve a 2.0 GPA in the following:

•     SHSU GPA

•     Cumulative GPA (SHSU and transfer)

•     SHSU business courses

•     Cumulative business courses (SHSU and transfer)

Some business departments/majors may require higher, more specific grade requirements.  Review the department/major sections in this catalog for those requirements.

Fifty Percent Requirement
At least 50 percent of the required business curriculum for the B.B.A. degree must be taken in residence at Sam Houston State University.

Entry to Upper Division Courses

Admission to undergraduate upper division courses, i.e., 300- and 400-level <3000- and 4000-level>, in the College of Business Administration, is limited to students who have completed at least 50 semester hours with a GPA of at least 2.0. Students seeking a BBA must complete ACC 231 <ACCT 2301>, ACC 232 <ACCT 2302>, BAN 232 <BANA 2372>, ECO 233 <ECON 2302>, ECO 234 <ECON 2301>, and MTH 199 <MATH 1324> with a minimum GPA of 2.0 prior to taking 300- or 400-level <3000- or 4000-level> business courses.

Major-Specific Requirements

A minimum grade of “C” is required in all Management courses taken for the Management major.

Curriculum

Bachelor of Business Administration
Major in Management1

3 Digit to 4 Digit Crosswalk

Notes:
1 Transfer students must take at least 50% of the required business curriculum for the B.B.A. degree in residence at Sam Houston State University.
2Two four-hour laboratory science courses from: Biology, Chemistry, Geography/Geology (the only geography courses that satisfy a laboratory science requirement are GEO 131/111 <GEOG 1301/1101> and GEO 146 <GEOG 1436>, or Physics.
3Select from ARG 299 <AGRI 2399>, ART 160/161/163/XXX <ARTS 1301/1311/1316/1303>, DNC 172/176<DANC 1372/1301>, FCS 160 <FACS 1360>, MUS 138/264/161/XXX <MUSI 2348/2364/1301/1306>, or THER 160/164/166/230/231 <THEA 1330/1364/1366/2330/2336>. Satisfies the Visual and Performing Arts requirement of Component Area 4 of the Core Curriculum.
4Select from <BESL 2301>, Foreign Languages GEO 255/266 <GEOG 2355/2356>, HIS 265/266<HIST 2311/2312>, or SOC 168 <SOCI 2319>. Satisfies the Cultural Studies requirement of Component Area 4 of the Core Curriculum.
Required Courses
First Year Credit
ENG 164<ENGL 1301>, 165 <1302> 6
HIS 163 <HIST 1301>, 164 <1302> 6
MTH 199 <MATH 1324> 3
Laboratory Science2 8
Visual and Performing Arts Elective3 3
KIN 215 <KINE 2115>
1
GBA 180 <BUAD 1305> or CTE 133 <CSTE 1330> 3
30
Second Year Credit
ECO 233<ECON 2302>, 234 <2301>
6
POL 261<POLS 2301>, 200 <2000>-level
Political Science
6
ACC 231 <ACCT 2301<, 232 <2302> 6
ENG 265 <ENGL 2331> or 266 <2342> or
PHL 261 <PHIL 2361> or 263 <2306>
3
COM 282 <COMS 2382> or
GBA 261 BUAD 2321>
3
BAN 232 <BANA 2372> 3
GBA 281 <BUAD 2301> 3
30
Third Year Credit
MGT 380<MGMT 3310>, 381 <3320>,
374 <3330>
9
FIN 367<FINC 3320>,
MKT 371 MKTG 3310>
6
GBA 389 <BUAD 3335>, BAN 363 <BANA 3363> 6
ACC 331 <ACCT 3304>
3
MIS 388 <MGIS 3310> 3
PSY 131 <PSYC 1301> or SOC 131 <SOCI 1301> 3
30
Fourth Year Credit
MGT 476 <MGMT 4390>?, 471 <4340>,
480 <4345>
9
MGT 434<MGMT 4310>, 382 <3382>,
383 <3383>, 385 <3350>, 472 <4330>,
477 <4360>, 478 <4335>, 479 <4355>,
481 <4375> or 482 <4350> (choose two)
6
ECO 367 <ECON 3357>, 467   <4357>
6
MGT 474 <MGMT 4365> or 475 <4375> 3
Cultural Studies Elective4 3
Electives 3
30

Emphasis in Operations Management:

Students interested in the field of Operations Management are advised to select this area of study. Additional course requirements are: 3 hours of 300 or 400 level <3000- and 4000-level> and 6 hours of 400 level courses from: MGMT 382<3327>, MGMT 383<3345>, MGMT 477<3350>, MGMT 481<4375> or MGMT 482<4350>.

Minor in Management

A minor in Management (18 hours) is available to all bachelor degree programs that permit a minor. The minor in Management requires MGT 380 <MGMT 3310>, 381<MGMT 3320>, and 12 additional advanced hours in MGT courses; with a minimum grade point average of 2.0 in these courses. Furthermore, degree candidates for a minor in management must achieve a minimum 2.0 grade point average for all hours attempted in business courses, including residence and transfer hours whether required for the management minor or not.

Major-Specific Requirements

A minimum grade of “C” is required in all Management courses taken for the Human Resource Management major. Also, a minimum grade of “C” is required for GBA363.

Bachelor of Business Administration
Major in Human Resource Management1

3 Digit to 4 Digit Crosswalk

Required Courses
First Year Credit
ENG 164 <ENGL 1301>, 165 <1302> 6
HIS 163 <HIST 1301>, 164 <1302> 6
MTH 199 <MATH 1324> 3
Laboratory Science2 8
Visual and Performing Arts Elective3 3
KIN 215 <KINE 2115> 1
GBA 180 <BUAD 1305> or
CTE 133 <CSTE 1330>
3
30
Second Year Credit
ECO 233<ECON 2302>, 234 <2301>
6
POL 261<POLS 2301>, 200 <2000>-level Political Science 6
ACC 231<ACCT 2301>, 232 <2302> 6
ENG 265 <ENGL 2331> or 266 <2342> or
PHL 261 <PHIL 2361> or 263 <2306>
3
COM 282 <COMS 2382> or
GBA 261 BUAD 2321>
3
BAN 232 <BANA 2372> 3
GBA 281<BUAD 2301> 3
30
Third Year Credit
MGT 380, 381, 374, 480
<MGMT 3310, 3320, 3330, 4345>
12
FIN 367, MKT 371
<FINC 3320, MKTG 3310>
6
BAN 363 <BANA 3363> 3
MIS 388 <MGIS 3310> 3
GBA 363, 389 <BUAD3363, BUAD 3335> 6
30
Fourth Year Credit
MGT 472 <MGMT 3345>, 478 <4335>,
479 <4355>
9
MGT 474 <MGMT 4365> or
475 <4375>, 476 <4390>
6
ECO 361 <ECON 3357> 3
ACC 331 <ACCT 3304> 3
PSY 131 or SOC 131
<PSYC 1301> or <SOCI 1301>
3
Cultural Studies Electives4 3
Electives 3
30
Notes:
1 Transfer students must take at least 50% of the required business curriculum for the B.B.A. degree in residence at Sam Houston State University.
2Two four-hour laboratory science courses from: Biology, Chemistry, Geography/Geology (the only geography courses that satisfy a laboratory science requirement are GEO 131/111 <GEOG 1301/1101> and GEO 146 <GEOG 1436>, or Physics.
3Select from ARG 299 <AGRI 2399>, ART 160/161/163/XXX <ARTS 1301/1311/1316/1303>, DNC 172/176<DANC 1372/1301>, FCS 160 <FACS 1360>, MUS 138/264/161/XXX <MUSI 2348/2364/1301/1306>, or THER 160/164/166/230/231 <THEA 1330/1364/1366/2330/2336>. Satisfies the Visual and Performing Arts requirement of Component Area 4 of the Core Curriculum.
4Select from <BESL 2301>, Foreign Languages GEO 255/266 <GEOG 2355/2356>, HIS 265/266<HIST 2311/2312>, or SOC 168 <SOCI 2319>. Satisfies the Cultural Studies requirement of Component Area 4 of the Core Curriculum.

Bachelor of Business Administration
Major in Management Information Systems1

3 Digit to 4 Digit Crosswalk

Required Courses
First Year Credit
ENG 164 <ENGL 1301>, 165 <1302> 6
HIS 163 <HIST 1301>, 164 <1302> 6
MTH 199 <MATH 1324> 3
Laboratory Science2 8
CS 133 <CSTE 1330>, CS 143 <CSTE XXX>, GBA 180 <BUAD 1305> 3
Visual and Performing Arts Elective3 3
KIN 215 <KINE 2115> 1
30
Second Year Credit
ECO 233<ECON 2302>, 234 <2301>
6
POL 261<POLS 2301>, 200 <2000>-level Political Science 6
ACC 231 <ACCT 230>, 232 <2302> 6
ENG 265 <ENGL 2331> or 266 <2342> or
PHL 261 <PHIL 2361> or 263 <2306>
3
COM 282 <COMS 2382> or
GBA 261 BUAD 2321>
3
BAN 232 <BANA 2372> 3
GBA 281 <BUAD 2301> 3
MIS 291 <MGIS 2320> 3
33
Third Year Credit
MIS 388 <MGIS 3310>, 390 <3330>,
379 <3360>
9
FIN 367 <FINC 3320> 3
MKT 371 <MKTG 3310> 3
GBA 389 <BUAD 3335> 3
MGT 380<MGMT 3310>, 474 <4365> or 475 <4375> 6
BAN 363 <BANA 3363> 3
Cultural Studies Electives4 3
30
Fourth Year Credit
MIS 431 <MGIS 4320>, 485 <4350> 6
ECO 467 <ECON 4357> 3
MGT 476 <MGMT 4390> 3
Restricted Electives5 12
Electives 3
27
Notes:
1 Transfer students must take at least 50% of the required business curriculum for the B.B.A. degree in residence at Sam Houston State University.
2Two four-hour laboratory science courses from: Biology, Chemistry, Geography/Geology (the only geography courses that satisfy a laboratory science requirement are GEO 131/111 <GEOG 1301/1101> and GEO 146 <GEOG 1436>, or Physics.
3Select from ARG 299 <AGRI 2399>, ART 160/161/163/XXX <ARTS 1301/1311/1316/1303>, DNC 172/176<DANC 1372/1301>, FCS 160 <FACS 1360>, MUS 138/264/161/XXX <MUSI 2348/2364/1301/1306>, or THER 160/164/166/230/231 <THEA 1330/1364/1366/2330/2336>. Satisfies the Visual and Performing Arts requirement of Component Area 4 of the Core Curriculum.
4Select from <BESL 2301>, Foreign Languages GEO 255/266 <GEOG 2355/2356>, HIS 265/266<HIST 2311/2312>, or SOC 168 <SOCI 2319>. Satisfies the Cultural Studies requirement of Component Area 4 of the Core Curriculum.
5 Select two or more from MIS 438/460 or 490 <MGIS 4385/ 4360, or 4330> and no more than two from ACC 381 <ACCT 3324>, GEO 444 <GEOG 4464>, CS 146/147/234/278<COSC 1436/1437/2327/2347>, DF 138 <DFSC 1317>, or a substitute approved by the Chair of the Dept. of Management and Marketing.

Minor in Management Information Systems

A minor in Management Information Systems (18 hours) is available to all bachelor degree programs that permit a minor. The minor in Management Information Systems requires MIS 291 <2320>, 388 <3310>, 379 <3360>, 390 <3330>, 431 <4320>, and 485 <4385>with a minimum grade point average of 2.0 in these courses. Furthermore, degree candidates for a minor in Management Information Systems must achieve a minimum 2.0 grade point average for all hours attempted in business courses, including residence and transfer hours whether required for the management information systems minor or not.

Major-Specific Requirements

A minimum grade of “C” is required in all Marketing courses taken for the Marketing major.

Bachelor of Business Administration
Major in Marketing1

3 Digit to 4 Digit Crosswalk

Required Courses
First Year Credit
ENG 164 <ENGL 1301>, 165 <1302> 6
HIS 163 <HIST 1301>, 164 <1302> 6
MTH 199 <MATH 1324> 3
Laboratory Science2 8
Visual and Performing Arts Elective3 3
KIN 215 <KINE 2115> 1
GBA 180 <BUAD 1305> or
CTE 133 <CSTE 1330>
3
30
Second Year Credit
ECO 233<ECON 2302>, 234 <2301>
6
POL 261<POLS 2301>, 200 <2000>-level Political Science 6
ACC 231, 232 <ACCT 2301, 2302> 6
ENG 265 <ENGL 2331> or 266 <2342> or
PHL 261 <PHIL 2361> or 263 <2306>
3
COM 282 <COMS 2382> or
GBA 261 BUAD 2321>
3
BAN 232 <BANA 2372> 3
GBA 281 <BUAD 2301> 3
30
Third Year Credit
MKT 371<MKTG 3310 , 378 <3320>,
472 <4350 >
9
MGT 380 <MGMT 3310>,
GBA 389 < BUAD 3335>
6
FIN 367<FINC 3320>, BAN 363 <,BANA 3363> 6
ACC 331<ACCT 3304>, MIS 388 <MGIS 3310> 6
PSY 131 <PSYC 1301> or
SOC 131 <SOCI 1301>
3
30
Fourth Year Credit
MKT 471<MKTG 4340>, 473 <4390> 6
MKT 382 <MKTG 3330> , 383 <3335>, 385 <3350>, 387 <3360> , or
389 <3370>
6
MGT 474 <MGMT 4365> or 475 <4375>, 476 <4390> 6
ECO 367<ECON 3357>, 467 <4357> 6
Cultural Studies Electives4 3
Electives 3
30
Notes:
1Transfer students must take at least 50% of the required business curriculum for the B.B.A. degree in residence at Sam Houston State University.
2Two four-hour laboratory science courses from: Biology, Chemistry, Geography/Geology (the only geography courses that satisfy a laboratory science requirement are GEO 131/111 <GEOG 1301/1101> and GEO 146 <GEOG 1436>, or Physics.
3Select from ARG 299 <AGRI 2399>, ART 160/161/163/XXX <ARTS 1301/1311/1316/1303>, DNC 172/176<DANC 1372/1301>, FCS 160 <FACS 1360>, MUS 138/264/161/XXX <MUSI 2348/2364/1301/1306>, or THER 160/164/166/230/231 <THEA 1330/1364/1366/2330/2336>. Satisfies the Visual and Performing Arts requirement of Component Area 4 of the Core Curriculum.
4Select from <BESL 2301>, Foreign Languages GEO 255/266 <GEOG 2355/2356>, HIS 265/266<HIST 2311/2312>, or SOC 168 <SOCI 2319>. Satisfies the Cultural Studies requirement of Component Area 4 of the Core Curriculum.

Minor in Marketing

A minor in Marketing (18 hours) is available to all bachelor degree programs that permit a minor. The minor in Marketing requires MKT 371 <MKTG 3310> and 15 additional advanced hours in Marketing with a minimum grade point average of 2.0 in these courses. Furthermore, degree candidates for a minor in marketing must achieve a minimum 2.0 grade point average for all hours attempted in business courses, including residence and transfer hours whether required for the marketing minor or not.


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