The Sam Houston State University Advancement’s Office of Marketing and Communications—commonly referred to as MarCom—is a service-orientated department responsible for internal and external marketing communications, marketing strategy, marketing collateral materials, brand management, social media management, and official photography for Sam Houston State University.
Our marketing services include advertising, creative and graphic design, marketing and communications plans, marketing research, media planning and buying, photography, template design, and assistance to our customers with a variety of print and electronic marketing projects. Serving as consultants to various university colleges and departments, we help guide the use of SHSU logos and licenses to protect the brand and image of the University. Our upcoming brand style guide will encourage users to maintain consistent application of the brand, so as to achieve maximum effectiveness and not confuse audiences. We also manage the University’s official social media properties including Twitter and Facebook.
Our communication services build links and relationship with the news media and other key constituents to broaden public awareness and understanding of the University. We produce university publications for our alumni, donors, and friends including Heritage Magazine, Web content such as slider features and Today@Sam, and SHSU ‘In The News’.
We are committed to working closely with all university divisions, colleges and departments and we relentlessly develop strategies and build relationships that enhance our integrated marketing communications (IMC), helping you, our customers, achieve the strategic goals of the University.
If you have questions or would like more information, we’re here to help.
936.294.1833 or marcom@shsu.edu.
We are located in Bobby K. Marks Administration Building, Room 115

