MKTG 3310 PRINCIPLES OF MARKETING 

11 lessons, 1 final exam
Credit 3
Prerequisite:  ECON 2302/233 or ECON 2300/230 or AGRI 2317/164
This course includes marketing functions, transportation, assembling, storage, trade channels, cost, co-operative marketing, trade association, market analysis, marketing structures and agencies, types of middlemen, international marketing, and current marketing practices. Only students who have successfully completed fifty or more semester credit hours are permitted to take 300-400 level business courses by correspondence.

MKTG 3335 RETAILING 

11 lessons, 1 final exam
Credit 3
Prerequisite: MKTG 3310/371
This course includes the evolution of retailing, the scope of retailing, store location, store layout, organization, the customer, buying markets, receiving and marketing merchandise, mark-up, stock control, merchandise plan, fashions, retail credit, accounting, insurance, and sales promotion. Only students who have successfully completed fifty or more semester credit hours are permitted to take 300-400 level business courses by correspondence.


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